Lagunitas Brewing Company's Island Beats Tropical IPA is a great way to celebrate summer. The design's inspiration was to evoke a tropical island escape through color and imagery. Having the color catalog serve as a true color standard allowed creatives to put colors side by side and better understand how they would interact early in the design stage. This resulted in faster approvals, production, and market arrival, in time for consumers to enjoy a brew with low bitterness and APV.
It's the perfect thirst quencher for the dog days of summer or any time.