The physical health threat that COVID-19 poses, together with pandemic-related fear and uneasiness, are driving sales of products that enhance immunity or improve mental well-being. Brand owners in those categories, in turn, are taking a close...
Sun-Maid hopes to attract Millennial consumers with a packaging and logo redesign that modernizes the brand’s look and feel while preserving the brand iconography familiar to generations of shoppers. It’s the brand’s first pack redesign since the...
It is irrefutable that packaging has a powerful influence on consumer behavior. An estimated one-third of all consumers’ decision-making is based on packaging. In a saturated market, brands have a tight window of opportunity. This window can be...
Demonstrating its continued commitment to increasing packaging sustainability, Colgate-Palmolive Co. is launching its new Smile for Good toothpaste brand in the recyclable high-density polyethylene (HDPE) tube the company introduced last year. The...
Coconut Bliss’s redesigned, sustainable paperboard-cup packaging is a category-first material protected by a biopolymer made from sugarcane husks...
Nestlé USA packaging specialist details the highly engineered bottle and innovative sleeve label that enabled the development of 100% recyclable sleeve-labeled bottles...
Label language will be in the crosshairs for food and beverage packagers in the new year, with new and updated regulations increasing litigation risk in some instances. On-pack claims like “healthy,” “natural” and “no genetically modified...
With How2Recycle label acceptance and expected to be on-shelf next month, the grocery-store-bin recyclable #2 packaging available in pouch and roll form will be shown during PackEx Toronto June 4-6...
Mayo brand company plans to spread the use of recycled plastic packaging to more than 200 million bottles and jars by 2020 with a goal of 100% recyclable, 100% PCR-content packaging...
Bud Light has added ingredients and nutrition information to the outer cartons of its beers...